When I first picked up 'Car Business: Your Road to Success', I was skeptical about how much value an $18 book could provide. But after reading it cover to cover, I'm convinced it's one of the best investments I've made for my car business journey.
The book delivers exactly what it promises - a solid foundation. What surprised me most was how it goes beyond just buying and selling tips. The author breaks down the often overlooked aspects like niche specialization and online strategies that separate successful dealers from those temporary lots that keep popping up and disappearing.
I particularly appreciated the practical approach. Within weeks of reading, I applied the online buying techniques and successfully flipped two specialty vehicles at good profits. The contacts section some reviewers complained about? I actually found it useful when registering my business - saved me hours of Googling state requirements.
Is this an exhaustive manual? No. But for beginners like me, it's the perfect starting point that gives you enough knowledge to avoid costly mistakes while leaving room to develop your own style. At this price point, it's a no-brainer for anyone serious about entering the car business.