Okay, so I was SO excited to try this toothpaste. The packaging is adorable - like a little party in a tube! That sparkly pink color? Chef's kiss.

But here's the tea...that 'birthday cake' flavor? More like medicine cabinet meets Pepto Bismol. I was expecting vanilla buttercream dreams, but got this weird chalky aftertaste instead.

The texture is interesting though - super low foam like they promised. My gums didn't feel irritated at all, which is a plus. And I do appreciate the clean ingredients list.

Would I repurchase? Probably not for the flavor. But if they ever make a better-tasting version, I'd totally give it another shot because the concept is so fun!