As someone who's tried countless serums, the Beauty of Joseon Glow Serum has become my skincare staple. The first thing I noticed was its lightweight texture - it glides on like silk and absorbs instantly without any sticky residue.

I use it every morning after cleansing, and it gives my skin this beautiful lit-from-within glow that lasts all day. When I'm dealing with redness (hello, stress breakouts!), the propolis works like magic to calm my irritated skin overnight.

What surprised me most was how it transformed my stubborn hyperpigmentation. After about 6 weeks of consistent use, those pesky dark spots from last summer's beach trips have noticeably faded. The niacinamide doesn't just brighten - it's like an Instagram filter for real life.

The only downside? You'll go through bottles faster than expected because you'll want to use it twice daily. Pro tip: Stock up during sales!