Let me start by saying this TV is a game-changer. The 4K UHD picture quality with Dolby Vision is stunning—colors pop, blacks are deep, and the clarity makes every movie night feel like a theater experience. Out of the box, the settings were spot-on for me, though tweaking is easy if you’re picky.

The hands-free Alexa feature? Magic. Walking in and saying, "Alexa, turn on the TV" never gets old. It boots up instantly, and navigating the interface feels intuitive—like using a smartphone. Pro tip: If privacy worries you, there’s a physical switch to disable the mic (though I love barking commands from the couch).

Setup was a breeze, but I did hit one snag: ARC audio issues with my receiver. A quick optical cable swap fixed it, but fair warning—if you’re deep into home theater setups, test your HDMI cables first. The built-in Fire OS can lag occasionally (rebooting helps), but for streaming Netflix or PIP with my Ring doorbell, it’s flawless.

At this price point? No brainer. Even bought a second one for the bedroom.