1. **User-Friendly Interface**: Many users found the Basic Income and Expense Tracker to be intuitive, especially those who are not tech-savvy. The Excel-based format allows for easy customization of cells to fit individual reporting needs.

2. **Customization and Flexibility**: The tracker is praised for its adaptability. Users can modify it to track various types of expenditures and income, making it a versatile tool for personal finance management.

3. **Cost-Effective Solution**: For those transitioning from expensive accounting software like QuickBooks, this Excel-based tracker offers a budget-friendly alternative that covers basic needs such as entering receipts, expenses, and income.

4. **Customer Support**: The product's customer service received positive feedback for being helpful and responsive, enhancing the overall user experience.

5. **Limitations**: Some users noted limitations, such as the inability to enable all macros and the lack of bill payment reminders, which might not meet everyone's needs.

6. **Alternative Solutions**: A few users preferred creating their own tracking systems using other tools like Word documents or Quattro from WordPerfect, indicating that while this product is useful for many, it may not suit all preferences or requirements.