Just finished reading 'Car Guys vs. Bean Counters' and wow, what a ride! Bob Lutz doesn't hold back, and I love it. The book is packed with insider stories about GM's struggles, and it's eye-opening to see how financial priorities often overshadowed product quality.
One thing that really struck me? Lutz's point about customers not caring about meeting project goals - they just want a great car! So true. Though I wish he'd talked more about the actual driving experience, not just aesthetics.
The chapter on the Volt was fascinating (if too short), but what really got me thinking was his take on how American businesses prioritize short-term profits over innovation. As someone who works in tech, I see this happening everywhere!
Fair warning: Lutz can be controversial (his climate change views had me rolling my eyes), but his business insights are gold. If you're into cars OR corporate culture, this is worth your time.
Pro tip: Read this alongside Walter Isaacson's Steve Jobs biography for an interesting contrast in business philosophies!